Doe Deere And Her Colorful Revolution

Maybe you’ve heard of her? Doe Deere is the Unicorn Queen, the founder and CEO of Lime Crime Makeup – an unabashedly vibrant and unique makeup line. Like her cosmetics, Deere has never been afraid of standing out. She started her career studying fashion design in New York City, then created and sold her own clothing designs online. Her plans took an interesting twist when she tried to use makeup to complement her outfits for her website, but realized that the specific bright colors she needed didn’t exist. Instead of settling for the next best option, though, Deere decided to create the beautiful, bold colors of makeup she needed herself. As a lover of fairy tales and makeup, she wanted to combine them in a unique way. She decided to start a company that would be focused on one thing: beauty should make you happy!

 

Lime Crime was born in 2008 and gained immense popularity as viewers discovered Deere’s online makeup tutorials that showcased how to use her products. The name “Lime Crime” initially came about because the way it rhymed, similar to the rhymes in fairy tales, sounded whimsical and gave the brand a feeling of fantasy. Over the years, however, the name has come to stand for, in Deere’s words, “color revolution, breaking the rules, and not being afraid to color outside the lines!” Deere chose a unicorn to be the company’s mascot, because it represents individuality, rare beauty, and compassion to all animals – traits that are all very important to her.

 

There are several aspects of the cult favorite Lime Crime brand that set it apart from its competitors. For one, Lime Crime’s makeup (which ranges from lipsticks to eyeshadow palettes to semi-permanent hair dye, and everything in between) is certified cruelty free and vegan by PETA and Leaping Bunny. Also, the company cemented itself as a leader in the social and digital space when it became one of the first cosmetic brands to really focus on e-commerce. Lime Crime spearheaded the use of e-commerce tools, such as the on-lip lipstick swatch, that is now considered a staple in the industry. It is important to the company to create the best shopping experience possible, and they do their best to achieve this goal. The aspect of Lime Crime that probably shakes things up the most, though, is the imaginative way that the company focuses on how its products make you feel. They believe that the colors of makeup that you own can and should bring out the best version of yourself.

 

Doe Deere was named one of Self-Made magazine’s Top Inspiring Female Entrepreneurs, and enjoys encouraging and mentoring other women who aspire to become entrepreneurs. She has made it a point for her company to give back to a number of charities, as well. She and her team personally test all of their products before putting them on the shelves, and this devotion to others is another reason why her company is so successful. Learn more: http://norcal.news/news/23849-doe-deere-helping-cats-need-through-makeup

 

Different Styles of Business and What Market America is Best For

When people step into the business world, they are going to find that there a lot of different business styles to choose from. There are the large enterprise business styles. Then there are the smaller business styles. One style requires staying in one spot for most of the time while the other style leaves a lot of room for moving around. Then there is the style that Market America is most compatible with. For those that want to get started as an un-franchise owner, it is important for people to find the business style that works the best for them.

For people that are interested in the large scale business style, they may be into the long hours of being in one spot. Market America can work for them in the way that they can use tons of products from different brands. They can make money selling tons of products with all of the commissions they get from the different brands that they promote. With this kind of business they can run all kinds of promotions in order to get customers to shop there. Also, owners of this type of business can continue growing as they move forward.

Another business style that would probably work better with Market America is the one man show. One of the reasons that this can work well is that the person promotes himself. It can be videos or other content of him doing different things. This can attract a lot of attention that can be used to sell items. Often times, these types of businesses may promote a few items and go in depth with the reviews and experiences of using them. When people use this approach with Market America, they not only make money but also gain fame for the topics they go into.

Eric Lefkofsky and Tempus

Eric Lefkofsky has a goal to allow Tempus to significantly improve the delivery of treatments for cancer patients. It is estimated that more than 14 million citizens of the United States were dealing with cancer diagnosis four years ago. By 2024 the number of cancer patients are expected to expand by 5.5 million patients. Those numbers alone call for massive change and action.

Tempus was inspired primarily when Eric Lefkofsky learned that his own wife had been diagnosed with breast cancer. Eric saw first hand the information gap in the data that was supposed to be helping patients to the technology that was set in place to deliver that information for treatment.

Tempus has created an analysis protocol for patient’s data. This is critical for the proper deliver and for the timely delivery of treatment to each patient involved. The analysis comes in the way of software that has been created. The Tempus software has a built in feature to read and process doctors notes for a seamless collection and distribution of patient data.

Tempus and Eric Lefkofsky are working on making the data of sequencing the human genome affordable due to the critical impact that the molecular data can have on a patient’s quality of life. With they’re being an increasing focus on battling cancer at the cellular level, this information can potentially save lives. Tempus and Lefkofsky plan to combine all information gathered. This would allow physicians to make decision instantly instead of having to wait for additional data. Waiting is not the friend of the cancer patient.

Eric Lefkofsky is the co-founder of Tempus. He was born in Southfield, Michigan. Lefkofsky has established degrees including graduating with maximum honors from the University of Michigan in Ann Arbor. He has earned a Juis Doctorate degree from the University of Michigan Law School. He has spend a great amount of time teaching at universities. Lefkofsky excelled in the dot-com industry and he became one of the top players due to his love for the industry. Tempus is headquartered in Chicago, Illinois which is the primary residence of Lefkofsky. If you would to learn more visit