The droughts in the Tahoe region have received many questions about any long-term issues that businesses as well as domestic households will have while adjusting to the lack of water. With this in minds, the KCRW news station sat down with Andy Wirth, the CEO and President of the Squaw Valley Ski Resort to discuss his predictions of the drought as well as any issues that have arisen with owning a hotel that has been based primarily around the annual rainfall.
Andy Wirth is an individual who is proud of his accomplishments as well as his ability to combine nature with business which have been his two passions ever since an early age. Mr. Wirth’s in-depth interview with the hosts of KCRW was something unexpected as Mr. Wirth was not only happy about the drought, but was also expressing his happiness for the drought to continue.
Andy Wirth of the Squaw Valley Ski Resort has held the position of President and CEO of the company for the past five years. Immediately after his appointment to the position, Mr. Wirth began a 70 million dollar restoration project that would not only benefit the community of the Olympic Valley region, but also would benefit the visitors of the resort. Read more: Season 4 Episode 11 – Squaw Valley – Undercover Boss Photos: Andy Wirth
Mr. Wirth’s innovative mind for business has encouraged him to see the West Coast drought as a positive and not as a negative. Mr. Wirth even went as far to say that the overall drought would benefit his company by encouraging new investments to alternative solutions. The drought, in the eyes of Andy Wirth, has given him and his staff members the opportunity to preserve one of nature’s most valuable resources.
During this interview with KCRW, Andy Wirth was asked how many winters, in his opinion, the Squaw Valley Ski Resort could withstand with the lack of rainfall. As a surprise to both listeners as well as to the hosts of this radio show, Andy Wirth calmly stated that the resort could withstand an infinite amount of winters. His plans for the future would continue to increase profits and customers as he would find new alternatives to bring more and more people to the resort.
Some of the alternative investments that Andy Wirth has begun to make include new investments in the snow making business. These new investments would decrease the resorts need for rainfall and would increase the number of ski enthusiasts that would visit on an annual basis. Read more: Interview with Squaw Valley CEO Andy Wirth | Tahoetopia
In addition to new investments, Andy Wirth and his staff members would also create more activities outside of skiing for visitors to enjoy. These activities would combine the act of having fun with the beautiful scenery of the beautiful Olympic Valley which has been rated to be one of the best vacation spots in the world.
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